Posted: May 29, 2019|Categories: Candy , Sweet Tips , trends , Mother's Day|Tags: sweet tips , mother's day
If there’s one thing you never outgrow, it’s candy. That means your parents probably love candy as much as you do. So this Mother’s Day, instead of being one of mom’s many flower deliveries (your dad is all over it), surprise her with something she’ll really love! We’ve got some suggestions for the best candy gifts to make your mom feel special this Month
Posted: April 20, 2016|Categories: Sweet Tips , Retail , Marketing , Mother's Day|
Mother's Day marketing can be a tricky business. You want to appeal to moms because plenty of moms will be shopping for their own mothers, but you also need to appeal to husbands and kids who will be out there shopping as well and who may not be the savviest of shoppers. Here are some creative ways you can market your confectionery business to a wide audience and capitalize on holiday sales.